“This World Cup theme song is a big pile of cliches,” tweeted Leka Peres, 27, a DJ and music journalist who previously worked as a program director at MTV Brazil. Did they mix up where the World Cup is happening?”īut the cause of the most wincing across this country was the reproduction of the same visual stereotypes which have dominated Brazil’s reputation for decades, which many had hoped the 2014 World Cup would help them move past. LorenEdelstein asked “We Are One has a Caribbean beat, not a Brazilian beat.
If the World Cup is in Brazil, why two foreign singers and almost the entire song in English?” read one comment.
